An intensive workshop that will transform the way you get new customers          

Thursday 14 September | 9.30am - 12.30pm
Churchill Square Business Centre, Kings Hill, West Malling ME19 4YU

 

LinkedIn for business

Using LinkedIn is a fantastic way of growing your customers and your business giving you a huge competitive advantage

If you are not using it to its full potential you are missing out on the huge benefits. Now is the time to generate more business and be ‘the expert’ and the business will come to you

“Jade gave a well presented summary of LinkedIn skills to all our staff at GreenBlue Urban Limited which we implemented companywide very successfully. She gave confidence to several members who had used LinkedIn very little until this session and now they enjoy a big following.”

Dean Bowie, Company Director GreenBlue Urban

The benefits of LinkedIn?

  • 49% of buyers research vendors through their LinkedIn profiles
  • 44% of buyers find potential vendors through shared LinkedIn connections 
  • Top social sellers have 45% more opportunities per quarter and are 51% more likely to make quota than sales reps who do not effectively leverage LinkedIn
  • Connect with all 5.4 key decision makers within an organisation
  • Build and maintain strong business relationships
  • Become an industry thought leader
  • Leverage your connections to benefit the business
  • Get that all important brand exposure
  • Gain key insights into person or organisation
 

A workshop with...

Jade Pluck

LinkedIn for business

Enter your details below to book your place

14 September 2017 | Churchill Square Business Centre | £97+VAT

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What you will learn

Why LinkedIn is essential in getting brand exposure, making key connections, showing your company as ‘the expert’ and how working with goals and social selling you will get big results

“With 90% of decision makers never answering a cold call, it’s more important than ever to build quality relationships with prospects.” 

LinkedIn e-book “Linkedin 6 steps to accelerate your sales in 2016"

How your business goals can be transferred to LinkedIn

  • Examples of business goals and how you can achieve them
  • Examples of using LinkedIn for your marketing


How to create a professional brand starting with your profile

  • Writing your profile so that people want to carry on reading
  • Where to include keywords so your profile will come up higher in search results
  • How to showcase your expertise on your profile via media and different profile sections
  • Using LinkedIn recommendations effectively
  • Achieving the ‘All-Star' complete profile


How to find and connect correctly with LinkedIn connections

  • How to connect with LinkedIn connections in line with your goals via the search bar
  • How to use who’s viewed your profile to increase your pipeline
  • How to network effectively when it comes to LinkedIn and face to face meet ups
  • How to use LinkedIn groups to get more connection requests and profile views
  • How you can target certain companies or individuals on LinkedIn
  • Warm introductions – dos and don’ts

How to become and be known as ‘The Expert’

  • The 3 main areas of thought leadership
  • LinkedIn publisher – highly successful posts v big no no’s
  • Where you can post your content across LinkedIn
  • Images and media – just how important these have become with LinkedIn
  • When and how often to post content


How to build strong relationships and stay memorable to customers and potential customers

  • Key actions to keep you top in minds of customers and potential customers
  • How to tag people effectively in status updates


Why you need a company page and how to use it effectively

  • Tips in setting up your company page
  • How to showcase your business via your company page

LinkedIn strategies for you to implement after the workshop, including

  • Build and maintain business relationships
  • Content marketing
  • LinkedIn messaging examples
  • Overview of LinkedIn Ads and sponsored content
  • Use LinkedIn’s Social Selling Index to track performance of staff
 
 

What you will take away

  • How to set goals and optimise your personal and organisation's LinkedIn presence
  • How to build a valuable and engaging network
  • How to use LinkedIn as a lead generation tool
  • To understand why LinkedIn publisher content is essential to your content marketing plan
  • Why you need a LinkedIn Company page
  • How to create brand advocates out of your staff and customers
  • Examples scenarios where LinkedIn ads and sponsored content would be beneficial
  • The importance face to face networking has alongside LinkedIn

BIG BONUS - You will all receive a comprehensive LinkedIn handbook complete with all training notes

“Jade has a great style of teaching and helped us all to understand LinkedIn so we could use it as a tool for business. Our team have all appreciated her advice and assistance and have developed their profiles significantly since the training course.”

Ken Lynes, Managing Director Fixfast

 
 

"We would happily recommend Jade as a warm and professional trainer. Jade delivered LinkedIn training to our IAVA forum in a clearly detailed and visual format. We will certainly be asking for more training dates ongoing."

Jackie Workman IAVA

Who is this training for?

Everyone. It doesn’t matter if you are an entrepreneur or you own or work in a business

 

Still feeling nervous?

People do business with people that they know and trust and therefore using your LinkedIn network is a fantastic way of growing your business

LinkedIn is too social for me

LinkedIn is a business networking tool that will set you apart from your competitors in how you approach new customers

 

Reaching out to new people is daunting

You begin by leveraging your current network, this approach feels much more comfortable than cold-calling

"Jade had recently completed training at another company, Nursing Hygiene Group, with success. So, we contacted Jade. She responded quickly and professionally and then put a lot of work in to tailoring the content for Nursing Hygiene Group. On the training day, she gave a well-presented summary of LinkedIn skills to all our staff at Nursing Hygiene Group which we implemented company wide very successfully. She gave confidence to several members who had used LinkedIn very little until this session and now they enjoy a big following. Jade is also good at following up and keeping in touch with us which is great."

Lloyd King, Global IT&T Director at NHG

 
 

About Jade Pluck

Jade is the owner of LinkedIn to Success and she specialises in increasing the success of your business through LinkedIn

Jade understands how to use LinkedIn as part of a long-term marketing plan to get results. She will show you the potential of LinkedIn and the success it will bring to your business.

Jade is passionate about your success via LinkedIn – your business will excel once you have worked with Jade. 

Please follow my LinkedIn company page for information and conversation around LinkedIn https://www.linkedin.com/company/linkedin-to-success

For more information, please look at my website www.linkedintosuccess.co.uk

 
 

A workshop with Jade Pluck...

LinkedIn for Business

Thursday 14 September 2017 | 9.30am - 12.30pm | £97+VAT
(Includes full refreshments and a comprehensive training manual to take away)

Churchill Square Business Centre
 Kings Hill, West Malling ME19 4YU

LinkedIn for Business

Enter your details below to book your place 

14 September 2017 | Churchill Square Business Centre | £97+VAT

×

"I approached Jade to help me with my LinkedIn profile, the thought of doing it myself was too overwhelming! I am so pleased with the results. Jade conveyed every aspect of all my businesses on my profile, showcasing all the relevant information so that people can find out all they need to and will want to connect with me. 

Jade’s knowledge of LinkedIn is remarkable and she knows what questions to ask so that your business appeals to the audience you want to reach. I have no hesitation in recommending Jade and LinkedIn to Success to write your LinkedIn profile."

Helen Prosper, Team Leader at Synergy

 
 

Contact us..

Call 01732 758530

Email info@bestbusinessevents.co.uk